Create multiple video versions
Keep the original. Deliver a version for each use.
Use one set of footage for videos with different themes, openings or lengths. Define each version’s purpose and review it as a complete piece.
- Import MP4, MOV, MKV, WebM, WAV, M4A, AAC or MP3. Confirmed conversions from WAV, M4A, MKV, MOV, WebM and MP4 produce MP4, MOV, MP3, WAV or AAC. AAC and MP3 import is confirmed, but their output pairs have not been individually verified. Exporting audio as MP4/MOV does not generate video imagery. Download the result or keep editing and adding captions in the project.
- Resolution options are original, 480p, 720p, 1080p, 2K and 4K; pixel dimensions depend on the footage and aspect ratio. Ratios include 16:9, 4:3, 9:16, 1:1, 4:5, 3:4 and custom W:H; frame rates are 24, 25, 30, 50 and 60 fps. Encoding options include H.264/AVC, H.265/HEVC, VP9, AV1 and VP8, not every combination with every container. Video bitrate is adjustable. The panel estimates file size as settings change; the estimate is not an exact size guarantee.
- Plan versions around an audience or benefit, distinguishing fixed facts from changing elements. A new title alone does not create a different story.
- Adjust shot selection, narration and captions for each version. When shortening a cut, simplify the structure rather than truncating an explanation.
- Check framing and key elements for each version. Record the intended use to avoid delivering the wrong file or outdated information.

The same footage, a new format, still in play.
Do not let the format
block what you already shot.
Submitting, sharing, or heading into the next edit. Put the footage you have to work.

Uploading
The platform only accepts MP4 and your footage is MOV. Convert it and the upload goes through.

Playing it anywhere
Some devices only read certain formats. Convert to one of those and send it over.

Consistent material
Footage arrives from several sources in different formats. Convert them all to one before editing.
One format settled,
and the rest follows.
From common formats converting both ways, to batch work, to settings when you need them.

Common formats both ways
MP4, MOV and other common formats convert into each other. Pick a target format and get your video into the situation it needs to be in.
Choose a target format
Drop them in together,convert them as one.
Drop in several files at once and convert them all to the same target format. Footage from different sources can be lined up into one format first.
Select several videos
Fine-tune when you want to,keep the defaults when you do not.
Adjust resolution, bitrate and the rest when you need to, or keep the defaults. Lower the settings on purpose and the file gets smaller — along with the quality.
See the output settingsFour steps to the format you need.
Change the settings for finer control, or keep the defaults.
Import the video
Put the video you want to convert into the project.
Choose the target format
Pick the output format you need from the list.
Adjust settings if you need to
Change the output settings for finer control, or keep the defaults.
Convert and download
Start the conversion and download the file when it finishes.
Convert the format and carry on.
Converting is not only about making a file playable. The converted video stays in the project, ready for editing, captions and export, without the download-and-upload step.
A workflow that keeps each step moving.
It stays in the same project
The converted video stays in the project, ready for the work you were already doing.
Straight on to editing and captions
With the format sorted, the next step — editing and captions — carries on.
No download-and-upload detour
From conversion to editing, the footage keeps moving along one workflow.
A few more things you might want to know.
On formats, quality and batch conversion.
Which output formats are supported?
Video exports support MP4 and MOV. Available input formats and encoding options are shown in the editor.
Is conversion lossless?
Not necessarily. Re-encoding can change quality. Review your export and keep the original file.
Can I convert several files at once?
Yes. Put in several files, choose one target format, and convert them together.
Does the converted file stay in the project?
Yes. The converted result returns to the current project, ready for editing, captions or export.
Converting is not an extra step.
It is what saves footage that would otherwise just sit there.
From the footage in hand to your next piece.
Upload a video and convert it to the format you need